This project is a touching one since my mother is a breast cancer survivor. In behalf of the typographic experimentation, I did several experiments with a piece of net and my slogan printed on acetate paper and scanned it to see if I can get some interesting results. The choice of net was intentional because of the bandage feeling. Since my subject is male breast cancer, I decided to draw attention to its rarity. This also helped me to create my color palette since magenta and red are not commonly used together. It is also a nice way to make fun of gender stereotypes.
Design Process